Driving digital growth and brand storytelling
Laaraib Khan, Digital and PR Manager
We are providing high-quality Building for about ten years.
From charity partnerships and leadership appointments to new store openings, seasonal campaigns and industry recognition — here's a round-up of the latest news from Moda in Pelle.
Moda in Pelle Raises Over £100,000 for the Pink Ribbon Foundation
Moda in Pelle has celebrated a landmark milestone in its six-year partnership with the Pink Ribbon Foundation, having raised more than £100,000 in cumulative fundraising to support the fight against breast cancer. The most recent biannual Pink Ribbon event, which ran across all Moda in Pelle stores and online, offered customers a 20% discount on all products while raising vital funds for the Foundation's grant-making programme. "Through our ongoing partnership with the Pink Ribbon Foundation, we are honoured to contribute to their invaluable work," said a spokesperson for Moda in Pelle.
Moda in Pelle Promotes Digital and PR Manager to Lead Brand Growth Strategy
Moda in Pelle has announced the promotion of Laaraib Khan from Social Media Manager to Digital and PR Manager, reflecting the brand's ongoing commitment to strengthening its digital footprint and brand communications. In the newly elevated role, Khan will oversee Moda in Pelle's digital marketing strategy, influencer partnerships, and press relations — driving growth across the brand's e-commerce platform and social media channels. The appointment signals the brand's ambition to deepen its engagement with existing customers while attracting a new generation of loyal followers.
Laaraib Khan, Digital and PR Manager
New Store Opening: Moda in Pelle Expands Retail Footprint at Metrocentre Platinum Mall
Moda in Pelle has continued its programme of strategic retail expansion with the opening of a new flagship store at Metrocentre's prestigious Platinum Mall in Gateshead. The new location underscores the brand's confidence in the premium retail sector and brings its distinctive blend of affordable luxury footwear to one of the UK's most visited shopping destinations. The Metrocentre opening is part of a broader property strategy focused on securing premium high-footfall locations that reflect the quality positioning of the Moda in Pelle brand.
Beyond the Horizon: Moda in Pelle Unveils AW23 Campaign Shot in Morocco
Moda in Pelle launched its Autumn/Winter 2023 campaign, 'Beyond the Horizon', showcasing its latest footwear collection against the dramatic landscapes of the Moroccan desert. The campaign, shot on location in Marrakech and the Sahara, brought together an exceptional creative team to produce imagery that positions Moda in Pelle as a brand at the cutting edge of British fashion storytelling. The collection featured sumptuous suedes, rich autumnal leathers, and bold silhouettes — designed for the woman who sees luxury as a way of life.
Footwear Retailer of the Year: Moda in Pelle's Award-Winning Heritage. Moda in Pelle's commitment to quality, design, and customer experience was recognised with the prestigious Footwear Retailer of the Year award. This accolade remains a landmark moment in the brand's history, validating the founding vision of Stephen Buck and the team that has built Moda in Pelle into one of the UK's most respected footwear names.
Autumn/Winter 2023
2023 – 2024
TRENDING NEWS
We are providing high-quality Building for about ten years.
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We are providing high-quality Building for about ten years.
