BRAND TIMELINE
Milestones in Our Journey
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1975
The First Store Opens
Stephen Buck opens the first Moda in Pelle store on Bond Street, Leeds — introducing British women to the finest Italian leather footwear.
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1983
First Concession Launch
The first Moda in Pelle concession is launched in the Altrincham branch of Emma Somerset, marking the brand's first step into concession retail.
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1990s
Rapid UK Expansion
Rapid expansion across the United Kingdom. Moda in Pelle establishes itself as a leading name on British high streets, with a growing network of own-brand stores and concessions.
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1997
Wholesale Division Established
The Wholesale Division is established, enabling independent retailers, boutiques, and department stores across the UK to stock Moda in Pelle collections.
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2001
Footwear Retailer of the Year
Moda in Pelle wins the prestigious Footwear Retailer of the Year Award, cementing its reputation as a leading force in British footwear retail.
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2010s
Digital Transformation
Digital transformation: Moda in Pelle launches a fully integrated e-commerce platform, extending its reach to customers across the UK and internationally.
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2018
Pink Ribbon Foundation Partnership
Moda in Pelle begins its long-term charity partnership with the Pink Ribbon Foundation, becoming one of the Foundation's most committed corporate supporters.
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2024
£100,000 Milestone
The brand's sixth year of partnership with the Pink Ribbon Foundation is celebrated, with cumulative fundraising exceeding £100,000.
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2025+
Looking Ahead
Moda in Pelle continues to grow its retail footprint, digital presence, and international wholesale network — while remaining true to its founding values of quality, style, and accessibility.
